⏱Fast laughs = quick money?
Amazon pays for the NFL, and Google changes ads forever
Good morning everyone, and congrats on making it to Thursday. It’s almost the weekend, right?
Netflix announced a new feature yesterday entitled “Fast Laughs” that’s aimed at getting users to spend more time in their mobile app. The new feature functions similarly to TikTok in that it’s a vertically scrolling platform that features short and funny clips from various stand-ups and shows on its platform. Users will be able to “LOL” posts, bookmark them, share them, or watch the show/episode that the clip is from.
Yesterday DraftKings and Dish announced a new partnership that will allow users to place live bets while watching sports. New channels will be introduced that will feature an overlay with live lines, prop bets, and scores from other games as well. On launch the channels will be available for most major sports going on right now including the NBA, NCAA basketball, and NHL games. Of course, this new partnership will only be usable in legal states.
In one of the biggest decisions of the virtual advertising space ever, Google announced yesterday that it would no longer be selling ads that utilized a person’s browsing history or tracking software. This means that if you search for a laptop case on Amazon, you’ll no longer see ads for cases for the next six months. Currently Google owns 52% ($292Bn) of the digital ad space, so this will certainly help appease regulators who have been calling for increased privacy laws.
Reports from around the NFL are indicating that the league is about to sign a new deal with Amazon that would see many games (such as the Thursday night series) move exclusively to Prime Video as soon as Fox’s current contract runs out in 2022. As a side effect of this competitive bidding (Amazon will be paying more than $1Bn a season), the prices of the other games will likely jump for networks, meaning that Fox may pay up to $2Bn a week for the Sunday games.
A recent study out of Australia has found that some animals that have never been domesticated (like Kangaroos) still have the capacity to communicate with humans. We’re still probably a couple of millions of years away from “Planet of the Kangaroos” though, so don’t worry.
Have a great rest of your day, and we’ll see you tomorrow bright and early!
-The 90 Second News Team
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